Brands are Missing a Huge Opportunity in Mobile

Learn Why Brands Can Dominate Mobile Right Now Insight  ⇒ Mobile has High Time Spent Per Day In 2014, Mobile will be the #1 vehicle in time spent online and second to only TV Insight  ⇒ Untapped Competitive Opportunity to Dominate in Mobile Now  Despite time spent, Mobile spending lags far behind its value U.S. advertisers […]

B2B Brands Leaving Plenty of Digital Money on the Table – Part 1

See How to Cut B2B Digital CPM’s By Over 600% Insight  ⇒ B2B Brands Pay the Price for Not Buying Audience Directly Through Programmatic Buying As illustrated by the chart below, B2B brands are paying on average over a 6X premium by buying  sites directly from publishers vs. buying audience directly through big data networks and […]