Want More Brand Share … Think Hispanic

Marketers Willing to Spend Time and Money Engaging Hispanics Will Grow Their Brands    Insight  ⇒ Fastest Growing Demographic in the U.S. in the Short Term Source: Univision Insight  ⇒ Fastest Growing Demographic in the U.S. in the Long Term Source: Univision Insight  ⇒ Fastest Growing Spendable Income Source: Univision Insight  ⇒ They Are a Savvy Technological […]

Digital Growing … But Proving It’s Worth is Still an Issue

Brands Still Struggle With Developing Meaningful Analytics Insight  ⇒ Marketers Continue to Spend More in Digital at the Expense of Traditional Media According to the recently released CMO Survey by Duke University, Digital media spend is constantly increasing.  This fits with data from Nielsen, comScore and others that shows digital usage on a constant rise.  Marketers know they […]

Best Practices: Simple Steps to Improve Email CRM Engagement

For Many Brands CRM Emails Are On Autopilot ➟ Bland, Boring, Monotonous Insight  ⇒  Brands Struggle as Publishers as Content Marketing Grows According to 2014 research from the Content Marketing Institute, issues center around producing engaging content and enough of it, plus a lack of time and budget resources.   Insight  ⇒  Content is Hard […]